Black Friday

 

November 16, 2023



Temperatures are continuing to drop, and people around the globe are settling into the cozy time of year. When the calendar marks November, I begin to anticipate the shopping sales that happen as the end of the year approaches. I get excited about shopping because I, like others, enjoy new things. There are times I go shopping and do not purchase anything but still leave happy. I am not consuming as much as I once did and won't purchase much this season, but I still relish being in the mix.

In my research, I have come to understand that Black Friday or Black Friday shopping is a concept that dates back to the 1960s. However, Black Friday became popular in the 1990s when it began being marketed to Americans as the "best sale of the year." The idea of scarcity played a pivotal role in the growth of Black Friday. People love a deal and especially love limited-time deals. I liken Black Friday to a FOMO thing. One doesn't really want to go and wrestle with crowds of people, but the fear of missing out keeps many engaged.


Black Friday shopping has evolved from in-store chaos to a blend of online and in-person deals. The rise of e-commerce has shifted focus, with many consumers opting for online shopping. Additionally, retailers have extended Black Friday deals, reducing the emphasis on a single, hectic day and embracing a more prolonged shopping period.

While Black Friday originated in the United States, its popularity has spread to other countries, particularly in recent years. Many countries, including Canada, the United Kingdom, Australia, and various European nations, now participate in Black Friday sales. However, the scale and adoption of Black Friday may vary, and some regions have alternative shopping events or sales traditions. The spread of Black Friday to other countries has been facilitated by the growth of e-commerce and the globalized nature of retail, with many countries now incorporating Black Friday sales into their annual shopping calendar.

So, for those who have never indulged - is it worth it?

For the experience, I say yes. The key is to have a plan to make the most of your shopping experience. Plan ahead by researching deals and creating a budget. Prioritize items on your wish list and compare prices beforehand. Set realistic expectations and be prepared for crowds, especially in-store. Utilize online options to avoid the rush and consider online purchases for some items. Check return policies before purchasing. Lastly, remain patient and enjoy the experience.

 

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